Transform Your Non-Profit: Marketing Strategies on Any Budget

(Marketing and Storytelling for Non-Profits – Part 4)

Panelists: Aaron Byzak, Galvanized Strategies; Shae Geary, Visit Oceanside; Sam Warren, RankPay

In our last session, you discovered how to articulate your organization’s unique value proposition and stand out in a crowded landscape. Now, it’s time to take your non-profit marketing to the next level!

Join us for an engaging workshop featuring a panel of seasoned experts who will share their invaluable insights on transforming your non-profit into a marketing powerhouse—no matter your budget. Our panelists bring real-world experience from within the non-profit sector, having successfully guided organizations in amplifying their visibility and impact.
Key Takeaways from this session…

– Unlock the Power of Google Ads: Learn how to harness $10,000 in monthly Google Ads specifically for approved 501(c)(3) organizations. Discover the strategic ways to utilize this funding for both Search and Display Ads, maximizing your reach and engagement

– Build a Modern, Secure Website: Understand why a contemporary, secure, and adaptable website is essential for your organization. Delve into the risks of waiting too long to upgrade, including missed opportunities in search visibility, underwhelming Google Ad Grants performance, and potential security vulnerabilities that could jeopardize your mission

– Stay Ahead in the News Cycle: Explore proactive strategies to keep your organization in the spotlight, ensuring your mission and achievements capture the attention they deserve

– Navigate Public Relations Challenges: Gain expert tips on managing unexpected PR hurdles, so you can protect your organization’s reputation and continue to build trust within your community

– Craft a Tailored Marketing Plan: No matter your financial constraints, learn how to create a robust marketing plan that aligns with your goals and resources, driving your organization’s mission forward.